Featured PostPodcast 41: eCommerce Fuel interview – Post Card Marketing for eCommerceIn this episode, Drew talks with Andrew Youderian on the eCommerceFuel.com podcast to explain how to leverage post cards in your business, View More Podcast 41: eCommerce Fuel interview – Post Card Marketing for eCommerce
Ecommerce, The Nerd Marketing PodcastJuly 20, 2016 Podcast 20: Three Growth Paradigms – How to Think About Rapid GrowthThree different ways to think about rapid growth, some resource and books to look into further, and Drew’s preferred approaches to growth. Read More
Building a business, Ecommerce, Metrics, Strategy, The Nerd Marketing Podcast, Year OneJuly 12, 2016 Podcast 19: Working with Recency Segments in Google AnalyticsLearn how to create recency segments in Google Analytics and how to use this data for predicting marketing campaign success and calculating lifetime value. Read More
Building a business, Ecommerce, Metrics, Strategy, The Nerd Marketing Podcast, Year OneJune 29, 2016 Podcast 18: An Introduction to Recency – A Key Predictive MetricIn this episode, I introduce the concept of Recency as it applies to an online business, and show how it’s critical to figuring out the campaigns Read More
Building a business, Ecommerce, Strategy, The Nerd Marketing Podcast, Year OneJune 16, 2016 Podcast 17: The Best Time for Ecommerce Retailers to Send Emails for Maximum EngagementHow to access Time of Day reporting in Google Analytics to help you decide when the best time to send marketing emails is for maximum engagement. Read More
